Draft, a mobile writing board was released on Stockholm Furniture Fair 2014 for producer Abstracta.
Information on Draft:
Work nowadays is becoming increasingly flexible. Fixed workplaces and meeting-rooms are no longer obvious requirements. To meet these needs, Abstracta have teamed up with the designers Daniel Lavonius Jarefeldt and Josef Zetterman from Tengbom to develop Draft – a mobile writing board with a simple graphic form.
The board is mobile, double-sided and has an anthracite grey steel frame with castors. Below the writing surfaces is a wooden drawer for storing smaller accessories. The wooden drawer adds warmth to the expression.
“Draft is more than just a functional element in an office. Our aim has also been to design a product that encourages more spontaneous meetings and creates new opportunities for teamwork,” says Daniel Lavonius Jarefeldt.
Designers: Daniel Lavonius Jarefeldt & Josef Zetterman, Tengbom
Information on Tengbom: http://tengbom.se/en-US/
Tengbom is one of the leading architectural firms in Sweden and the Nordic region, with around 550 employees. Tengbom have since 1906 combined innovative and holistic design for present and future generations and stands for forward-looking architecture that combines humanism with function.
For Tengbom, product design is about combining aesthetic values together with functional and technical needs – to create a truly unique product. A successful design process starts with a clear goal, identified conditions and a close dialog with the client, in which the end user is preeminent.
The products we design should not only give maximal experience in terms of aesthetics and function but also be sustainable and give the client a competitive advantage far into the future.
Information on Abstracta: http://abstracta.se/
“Abstracta creates products for great spaces. Whether it is work or home, the design thinking behind our collection will boost creativity and make work more focused. Abstracta makes products for five different areas; Acoustics, Meetings, Workstations, Storage and Home.
We strive to create exciting, attractive and functional environments. If you ask us, our high quality design products are individually amazing, but our real belief lies with the potential of combining great products – resulting in great spaces. Abstracta’s 30 years of design experience has served many customers with inspiring environments simplifying everyday life, at work as well as at home.”
Photo credits: Abstracta