Riveli Luxe Shelf in Copper (preview image)

PHOTOS: http://files.lakeandwells.com/PyZk

A new luxe Riveli Shelving product, called the Luxe Shelf (previewed this year at ICFF) is officially available for pre-order and launching this month.

This new line is actually a simplification of the original product, the Art Shelf, which features a magnetic face for the display of magnetic printed art (any high res graphic) and materials (chalkboard, whiteboard, and canvas). The Luxe Shelf, which has no magnetic add-on, puts the spotlight on the beauty of the material (solid extruded aluminum) and form, in line with the design aesthetic of Lake and Wells and ideal for high-end residential and contract settings.

Where the Art Shelf is shelving and art, the Luxe Shelf is shelving and architecture.

Customization is not lost on the Luxe Shelf either, which comes with a new bespoke service, laser-etching (any vector pattern, logo, or file).

Additionally, beyond the original clear (silver) and black finishes, two new exclusive architectural-grade options are now available: Copper and Gold. With all four options the solid aluminum shelves are finished in a satin anodizing process, which is not merely a coating or veneer, but a process that actually strengthens the cellular structure of the aluminum.

Both the Luxe Shelf and the Art Shelf are available in all four finishes.

About Riveli

Riveli is an innovative, modular, patented shelving system which transforms the shelf from a display platform for objects and art into an object of art, itself. Designed by Mark Kinsley and made in America out of solid, extruded, recycled aluminum, Riveli is comprised of individually-pivoting shelves, a sleek 16” wide x 9” deep x 1/4” thick each.

As a completely modular system, Riveli allows an interactive display of two-dimensional art and three-dimensional objects on any wall space in any configuration, with the flexibility to be built around a media screen or architectural elements, like windows and doorways. Lending itself to large and small spaces alike, Riveli is ideal for both high-impact wall-to-wall installations and maximizing the space economy for city living. Riveli can also replace traditional small profile furniture like bedside tables, console tables, or bar systems, with a dynamic high-end alternative.

With a sophisticated drop-resistant motion, the shelves fold up to reveal the underside — featuring interchangeable, customizable, magnetic artwork and materials on the Art Shelf, or the beautiful luster of a luxury line of architectural-grade satin anodized finishes on the Luxe Shelf.

THE LUXE SHELF is a solid satin anodized aluminum shelf with individually pivoting shelves.

THE ART SHELF is the original product line for Riveli, a solid satin-annodized aluminum shelf, which features a magnetic backing. This backing allows the display of our new magnetic Art Panels and Material Panels.

ART PANELS are magnetic panels that can be printed with any high resolution graphic (i.e. photography, fine art, graphic art, logos & branding, patterns, and more).

MATERIAL PANELS are materials with magnetized backings, including chalkboard, whiteboard, and canvas.

The product’s modularity and customization options allows Riveli to become a bespoke piece for any space, or rather, allow the user to endlessly create bespoke spaces, which can be reinvented again and again.

Riveli is available to-the-trade and direct to consumers through www.riveli.net