Small image of the poster


First of all, we love your blog. It’s spankingly fantastic and keeps us inspired. Good job!

Secondly we just produced the biggest poster in the world and the first poster ever to have been turned into an entire physical area for the Malmö Festival(Scandinavias largest city festival). The area will be part of the Malmö Festival and be standing on the streets of Malmö in mid august for eight days.

The angle would be that for the first time in history a poster has been remade into a whole physical area for people to interact with and also the biggest graphic design poster ever made.

We have loads of more photos of this and will also photograph and film when people interact with it during the festival in the middle of August.

Photos 900 px width: Attached in the dropbox column.

SNASK have been working with the City of Malmö on the festival Malmöfestivalen for 5 years, Scandinavia’s largest city festival. This year is the 30th anniversary and SNASK decided to do something bigger and better ever done before. And what would be nicer than making the biggest poster ever made and turn it into an entire physical area? Said and done this was done during the period of final idea presented in February followed by 4 months of execution. In the end of May it was built up by hand and photographed 30 meters up in the air. In mid August the poster/area will stand on the festival for people to interact with, sit on, jump on and sleep on.

It took:
900 Hours
14 People
175 Liters of paint
280 Plywood Boards
10 000 Nails


Tell me if it’s something you would like to do something on! Just hit me up if you need anything else and tell me when it’s published so we can link to it in our channels!

Best regards

Fredrik Öst